I'M
SHADY ARNAOUT.
CREATIVE LEAD
Creative Lead with 12+ years of experience at the intersection of design, technology, and strategy. I specialize in crafting impactful visual experiences that drive engagement and solve complex communication challenges. With a strong foundation in branding, multimedia, and digital storytelling, I thrive in high-performance environments—leading cross-functional teams and partnering closely with clients to bring ideas to life.
01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN SOFTWARES
Adobe Illustrator
95%
Adobe Photoshop
95%
Adobe InDesign
95%
Adobe Premiere Pro
85%
Adobe After Effects
85%
Adobe Audition
85%
Adobe Rush
85%
Adobe XD
85%
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
JAN 2024 - CURRENT
McKinsey & Company
Creative Lead
• Lead creative strategy and execution for high-impact internal and client-facing communication projects, combining design thinking with business acumen.
• Partner with client teams to understand communication challenges and co-create tailored media solutions that resonate.
• Champion quality and consistency, ensuring final outputs align with the firm’s visual identity and storytelling standards.
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• Cultivate cross-disciplinary relationships with internal creatives, consultants, and external partners to keep creative practices
cutting-edge.
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• Guide project teams with clarity on scope, timelines, and budgets, fostering an environment of accountability and innovation.
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• Actively contribute to service evolution by sharing insights, experimenting with new tools, and helping define team “spikes” (areas of
deep expertise).
OCT 2019 - DEC 2023
McKinsey & Company
Senior Media Designer
• Advised consulting teams on the most effective visual and media strategies, using the visual identity or tailoring solutions to client brand systems.
• Played the role of creative thought partner—co-developing communication strategies that helped distill complex ideas into powerful visual narratives.
• Managed design projects end-to-end: from ideation and scoping to execution and delivery, often leading small creative teams.
• Mentored junior designers, provided feedback, and led internal capability-building initiatives to upskill the broader design team.
• Piloted new tools, formats, and workflows to improve efficiency and creative impact, always staying ahead of design trends and emerging technologies.
• Acted as a key point of contact for high-stakes design work, ensuring seamless coordination and excellence in delivery.
SEP 2014 - SEPT 2019
Brand Lounge
Senior Multimedia Designer
• Directed multimedia, digital, and environmental branding projects from concept through final execution.
• Developed creative strategies that aligned with client objectives, pushing boundaries with original ideas and dynamic visuals.
• Designed assets across platforms: social media, web, experiential spaces, and video—ensuring cohesion across every brand touchpoint.
• Innovated on brief interpretation and storytelling approaches, helping redefine visual direction for clients’ brands.
• Served as a strategic design partner to internal teams and clients, offering solutions tailored to brand positioning and market context.
APR 2013 - AUG 2014
Crystal Ball Media
Senior Graphic Designer
• Translated creative briefs into compelling visual concepts across digital and print formats.
• Collaborated with copywriters and creative directors to align visuals with messaging strategies.
• Owned end-to-end design processes from sketching and prototyping to final artwork and production preparation.
OCT 2012 - APR 2013
Abdul Samad Al Qurashi
Graphic Designer
• Worked as part of the in-house agency team on high-visibility campaigns across print, retail, and promotional assets.
• Refined and finalized visual materials for production, ensuring alignment with brand standards and user needs.
• Played a hands-on role in observing user feedback and iterating on design solutions to enhance real-world impact.
Resume | Click to Download
CONTACT
If you have any questions, please feel free to drop me a line. If you don't get an answer immediately, I might just be traveling through the middle of nowhere. I'll get back to you as soon as i can. That's a promise!
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Tel: +971 55 420 7160
